Building the Brand!
Focus on Your A Game
31- Day Live Streaming Challenge for Artists, starts May 1.
Show Notes:
https://www.artisking.org/blog
Building the Brand!
Run of Show, Streaming Checklist, Show Notes and then Social Media promotion/marketing.
- Pre Show Streaming Checklist
- Get into your Creative Zone - Habits
- Get your favorite drink
- Comfortable chair
- Favorite drawing devices and tools
- Sketch a little a couple of hours before going live
- Internet Connection
- Test that you have a strong connection on your device. Wired is better!
- Turn off unnecessary devices, laptops, gaming consoles, and anything that is tying up the internet.
- Restart your computer, and check for updates.
- Streaming App Preparation
- PC, Laptop or Mac. Make sure your streaming app is working.
- Equipment - connect your devices, phones, webcams, microphones and test!
- Overlays, make sure the correct hashtag is included in your design, your name in the lower third and a call to action screen/link is visible
- Picture in Picture options - You, Your Guest, Desktop, iPad Screen, Surface Screen, Overhead Camera
- Your Equipment - set up and test your equipment at least one hour before show time. Sometimes restarting a device will help troubleshoot any issues.
- Lights - Turn them on, make sure they are aimed at the subject, you or your content.
- Camera, phones and webcams
- Check that the camera has enough light to see.
- Clean the lens and
- resize your frame!
- Microphone - test your audio gear by recording a bit. Test Test Test!
- Background - remove any distracting objects from your background. Organize and clean up your desk
- Headphones - to hear your guests and your people on discord
- Your Notes
- Have an outline of your topic
- bullet points
- links
- text copy
- Run of show
- Stream Intro - video, music, show intr Bree or a basic image screen, identify who we are
- Welcome Live Viewers - make watchers feel appreciated
- Share Agenda - give watchers a heads up on what you are going to share today.
- REMEMBER TO LOOK AT THE CAMERA
- Go! time to get to the topic at hand.
- Thank Yous - give a shout out to anyone who leaves a comment in the chat or joins you in the Discord.
- Call to Action - Like and Subscribe
- Get into your Creative Zone - Habits
- Post Show
- Social Sharing
- FB, IG and Twitter, Share an image and links on where to find the replay
- Update your blog with the show notes and embed the video from Behance or YouTube
- Update your portfolio to show the new project you just shared on the livestream
- tag your guests so they see your post where they were just featured
- Social Sharing